Alissa Hurley - VP, Marketing

Joining FMAV in 2016, Alissa brings expertise in digital marketing, event planning, online education, and project management. Her passion for event technology combined with a talent for brand strategy and industry influence makes her a thought leader in the event industry.

Alissa leads her team to create innovative, interactive content for our programs; and develop new go-to-market solutions that differentiate FMAV from our competition.

A champion for industry education, holds multiple event industry certifications including Certification in Meeting Management and Certified Event Designer. She has been an Instructor in the Event Management Certificate program at Mount Royal University and a certified instructor on the Event Canvas methodology.

Meet the team